HotChillee and Rainmaker Solutions mark new digital partnership with distribution of 180 bicycles at Kwanokuthula

HotChillee, the global cycling community and club that pioneers some of the most inspirational events today mark the start of a two-year sponsorship with London based digital disruptor Rainmaker Solutions to transform and deploy a new digital platform to serve the HotChillee community.

Day 7 of the Rainmaker RollerCoaster 2019 and the distribution of 50 Qhubeka Bicycles

The companies have worked together since 2018 to deliver the Rainmaker RollerCoaster, the world’s first 7-day gravel adventure race which takes place in October. It is this edgy, high energy gravel synergy that inspired both parties to initiate this digital transformation partnership.

Day 7 of the Rainmaker RollerCoaster 2019 and the distribution of 50 Qhubeka Bicycles

HotChillee and Rainmaker marked the start of the new partnership today by attending Murray High School, Kwanokuthula to distribute 180 of the 200 bicycles raised through support of the Rainmaker RollerCoaster’s official charity, The Buffalo Foundation. The school is the finish location of the Rainmaker RollerCoaster and home to Kwano Cycling Academy, one of the beneficiaries of charity.

Rainmaker Solutions have a reputation for being able to innovate and deliver disruptive platforms in both the public and private sector counting Visit Britain, the Food Standards Agency, Amazon and Sainsbury’s as clients. The London based digital disruptor will transform and deploy a new digital platform to serve the HotChillee community as club members are based around the world.

Sven Thiele, founder of HotChillee, “Since our formal partnership leading the way in gravel events, we have been talking about major transformations within our greater community all the way from supplier to rider and especially leveraging leading edge technologies.  This partnership is the result of these high energy and inspirational discussions.”

Jan Joubert, founder of Rainmaker, “At Rainmaker we thrive on shaking up markets and developing disruptive solutions that enable organisations to achieve their greatest ambitions. We are incredibly excited to be partnering with HotChillee to build and implement a groundbreaking new platform with the power to disrupt the entire cycling market.”

Paul Foley, HotChillee CC Founder Member “HotChillee never stands still and is always looking for the next adventure. This sponsorship with Rainmaker is another example of HotChillee continuously looking ahead and remaining forward thinking for its community. This will be a journey of “Good2Great” and I for one am happy to be onboard”

About HotChillee                                                                          

HotChillee have specialised in organising endurance cycling holidays since 2004. Since then the worldwide HotChillee community has grown enormously, with the vibe and camaraderie creating inspirational experiences on and off the bike. Always pioneering, from the first rolling road closures into Paris, to more recently becoming gravel addicts and launching the worlds first 7 day gravel adventure race, the iconic events bring together an exciting blend of amateur, professional, celebrity and business people all sharing a love for cycling.

HotChillee also run a Cycling Club that meets regularly at more and more locations around the world, with rides hosted totally free and a great introduction to the HotChillee experience.

Follow HotChillee events on TwitterFacebookInstagram, or visit the official website

About Rainmaker 

Rainmaker is an independent, business and digital transformation specialist, with offices in London and Johannesburg. Working collaboratively, at the heart of the most challenging projects, Rainmaker helps organisations transform for the digital age by using its world-leading methodology to plan, implement, and embed lasting change.

Founded in 2010, Rainmaker has delivered exceptional results for clients including Amazon, Cambridge University Hospitals, Credit Suisse, Department for International Trade, Direct Line Group, the European Bank for Reconstruction and Development, the Food Standards Agency, HS2, and Newham Council amongst others.

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